Comments on: Cookies with Your X-ray http://consequentialvalue.com/2008/04/28/cookies-with-your-x-ray/ Make more than an impression. Make a difference. Wed, 17 Feb 2010 18:26:45 +0000 http://wordpress.com/ hourly 1 By: davidpleach http://consequentialvalue.com/2008/04/28/cookies-with-your-x-ray/#comment-145 davidpleach Sun, 01 Jun 2008 05:14:47 +0000 http://consequentialvalue.wordpress.com/?p=201#comment-145 Keep shopping at the Goodwill, Son. Keep shopping the Goodwill. Keep shopping at the Goodwill, Son. Keep shopping the Goodwill.

]]> By: Graham http://consequentialvalue.com/2008/04/28/cookies-with-your-x-ray/#comment-143 Graham Sat, 31 May 2008 03:59:24 +0000 http://consequentialvalue.wordpress.com/?p=201#comment-143 I finally know why I am constantly looking for free stuff everywhere I go, and why it is so exciting for me. It is in my genes! Go figure... Anyway I can ever find some kind of little useless bargain my eyes light up like a kid in a candy shop. Now it all makes sense. Thanks Dad I finally know why I am constantly looking for free stuff everywhere I go, and why it is so exciting for me. It is in my genes! Go figure… Anyway I can ever find some kind of little useless bargain my eyes light up like a kid in a candy shop. Now it all makes sense. Thanks Dad

]]> By: Linda Winn http://consequentialvalue.com/2008/04/28/cookies-with-your-x-ray/#comment-129 Linda Winn Thu, 01 May 2008 21:26:50 +0000 http://consequentialvalue.wordpress.com/?p=201#comment-129 Hi David, I've been lurking for quite some time, learning all I can about marketing from you Nelson bloggers. This blog hit me. It really is the little things. My husband sent me to one of our local banks today to sign a card. I noticed a popcorn machine in the foyer on my way in. Being a popcorn lover I asked the gal if I could snag a bag on my way out. She said, "Sure. And be sure to get a cold drink out of the fridge next to it." The popcorn was fresh; the drink was cold; and I left there thinking, "I ought to bank here, too" just because I got free popcorn and a Pepsi! How stupid is that? But it worked! Now I have to figure out how to use "consequential value" to build my brand. So please keep writing. I'm reading. Hi David,

I’ve been lurking for quite some time, learning all I can about marketing from you Nelson bloggers. This blog hit me. It really is the little things.

My husband sent me to one of our local banks today to sign a card. I noticed a popcorn machine in the foyer on my way in. Being a popcorn lover I asked the gal if I could snag a bag on my way out. She said, “Sure. And be sure to get a cold drink out of the fridge next to it.”

The popcorn was fresh; the drink was cold; and I left there thinking, “I ought to bank here, too” just because I got free popcorn and a Pepsi!

How stupid is that? But it worked!

Now I have to figure out how to use “consequential value” to build my brand. So please keep writing. I’m reading.

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